SESAC MUSIC GROUP ACQUIRES RIGHTS MANAGEMENT AND UGC MONETIZATION COMPANY HAAWK

SESAC Music Group has acquired HAAWK, a media software and services company specializing in copyright management and monetization for independent music, film, television, and video catalogs.

HAAWK (which stands for Helping All Assets With Knowledge) provides ‘full-service’ administration of YouTube’s Content ID system and Facebook’s Rights Managerplatforms (including Instagram), and works with a number of record labels, publishers, and music rightsholder clients.

The company also operates a distribution service called Diistro and a Micro Sync Music Licensing platform called Keyframe Audio.

HAAWK’s headquarters will remain in Los Angeles under the leadership of Ryan Born, who founded the company in 2017.

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